Jen trusted us to dig deep, challenge decisions and realign the direction of the brand. What we uncovered during discovery gave us everything we needed to reposition Fab HR with focus and purpose
How we guaranteed success
The Challenge
Fab HR had grown significantly through reputation and word of mouth, but the brand no longer reflected the business it had become. The messaging was too broad, the photography outdated, and the website didn’t speak to the clients Jen really wanted to attract.
What We Did
We ran a full discovery workshop to uncover the gaps, in positioning, visual identity, messaging and customer journey. From there, we created a marketing strategy with a refreshed brand voice, professional photography that reflects Jen’s expertise, and a website currently being redesigned to convert.
The Outcomes
Fab HR now has clarity in message, in positioning, and in presence. The new direction is sharper, more commercial, and better aligned with the calibre of clients the brand will be working with. There is now a clear roadmap to support growth and speak to the right people.
Project Highlights
We’re a team of web designers, marketers and search experts, turning today’s ideas into tomorrow’s most valuable brands.
We helped them
get to the next level
If your digital presence isn’t keeping pace with your ambition, we can help. Whether it’s branding, website design, SEO or social media strategy, we work with businesses ready to show up better online. From visibility to consistency, we create the structure and clarity needed to turn attention into action and clicks into clients.
Check out our other projects
We’re a team of brand, product, and engineering experts turning today’s ideas into tomorrow’s most valuable brands.
Frequently Asked Questions
Working with a local team means you’re speaking to people who understand the context you’re operating in. We know the challenges and the pace, and we are here when it counts. That kind of trust is hard to build from a distance.
As a creative agency based in Norwich, we bring commercial awareness, strong design thinking and clear communication into every project. If you want web design that fits with your goals and feels like an extension of how you already work, then we are ready when you are.
That depends on what your website needs to achieve. If your current site feels out of touch with where your business is going, or if it simply isn’t bringing in the right kind of enquiries, then yes, we can help.
Our bespoke web design service in Norwich focuses on building sites that are thoughtful, commercially aware and easy for both your team and your clients to use. You will come away with something that reflects your business properly and helps it grow with more clarity and confidence.
We support both. A website that can’t be found is unlikely to deliver what you need, which is why our SEO service is an essential part of how we work. This isn’t about chasing search rankings for the sake of it. It’s about being seen by the right people at the right time.
Whether you're in Norwich, elsewhere in Norfolk or reaching beyond the region, we help improve your search visibility in a way that feels measured and aligned with how your business actually runs.
Yes, and we often do. Many of the businesses we work with come to us because their current website no longer reflects who they are. Sometimes the issue is technical, sometimes it’s design, and sometimes it’s the story being told.
Our team in Norwich will assess what’s working and what’s holding you back. From there we’ll guide you through what needs to change. It’s not always about starting over. Sometimes it’s about giving your existing site the clarity and structure it’s been missing.
Still have questions?
We're happy to answer them! Don't hesitate to give us a call - we don't bite.
